2010 has been a whirlwind year of social media topics, strategies, engagement etc. I have had numerous conversations with all kinds of businesses and the simplest question that always comes into play is how does this all work? That may be such a short simple question but it really needs to be one of many we start working through.
When we reflect on major decisions in our life are we not reminded of the number of questions we ask ourselves? Whether it’s choosing a soul mate, purchasing a home or selecting a career choice we work through a series of questions within ourselves in order to validate our decision or decisions we are making. How is that some of us have seemed to stop doing that for our businesses? Why are we looking at business as just mere transactions and statistical data? Are those really the only questions we need to be looking at? [Read more…] about Are We Asking the Right Questions?