Optimization Summits 2011 Was Awesome #OptSum

It was a whirlwind of two days of spectacular nerd marketing content but it was extremely gratifying. Day 2 started out the UnMarketing master himself Scott Stratten. His message both online and at his session was very clear. Just be awesome! Stop being boring. Don't be a logo just be a person who is awesome. It was a great message and a reminder. Fundamentally I want to say that his message in the morning and Geno Church's workshop in the afternoon were at the very least inspiring. It's affect on me was compelling. (more…)

Optimization Summits 2011 Day 1 #optsum

I just have to say that today was amazing! I got to catch up with numerous friends and meet many many new ones. Once again the power of my own personal social network gave me the shivers in a happy way. I have lost count already on how many people I have never personally met and yet know me through social media tools who came up and introduced themselves. Kudos to all of you. You all rock. (more…)